We empower
great
ideas.
Strategy consulting, performance marketing services, and staffing solutions to fuel efficient growth for smart brands.
in funding
in revenue
in cost reductions
Playbook Media has been an essential partner in optimizing our media mix, developing creative that resonates with our core customer, and measuring the true impact of our paid marketing effort.”
Playbook Media CEO Bryan Karas founded the agency in 2017 to build a better option for empowering great ideas.
In his time as a founding member of Facebook’s Disruptors team, Bryan recognized several obstacles brands faced in bringing great ideas to the fore:
– unsustainably high acquisition costs
– enterprise-level investments with no return
– refusal to acknowledge what wasn’t working
Bryan envisioned an agency that cut waste, told the truth, and committed to driving sustainable growth that supported great ideas.
Bryan also understood from his time at Facebook that no two brands have the same challenges or needs. Playbook ‘s model builds teams of all-star subject matter experts, with packages to match, for each client. From discovery onward, every dollar and minute spent with Playbook works toward its founding mission: empowering great ideas.
