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Better Signals, Optimized Performance: Webinar with Playbook, Meta, and Blotout

Creative, account structure, and bidding are all keys to great performance in Meta campaigns, but there’s a huge, underutilized element to finding the right users: signal data.

On Dec. 11, at 2pm ET/11am PT, Playbook CEO Bryan Karas will host Meta partner Caitlin Chittom and Blotout CEO Mandar Shinde as they explore a smarter approach to Meta.

What you'll learn

 

  • Advanced direct-response tactics, including signal optimization in a post-cookie environment
  • Under-utilized techniques to improve performance in Meta campaigns
  • Tactics for algorithm manipulation to spend less to acquire high-value users
  • Real-life case studies from brands doing Meta better.
  • Exclusive webinar offers from Playbook, Meta, and Blotout
  • And expert answers in a live Q&A!

 

Sign up today!

Registration Form

What you'll learn

Bryan Karas
CEO
Caitlin Chittom
Agency Partner Manager
Mandar Shinde
CEO

Why now?

  • Meta has more ways than ever to find the right audiences
  • Across platforms, bottom-of-funnel costs are getting almost prohibitive
  • Better efficiency is the name of the game in 2025

What you’ll learn

  • Best practices for training the Meta bidding algorithms
  • Under-utilized Meta features and functionality to dial in your campaigns
  • Case studies showing revenue and ROAS growth from brands getting smarter with signals

Sign up today!